A wheel accessory, the Surface Dial, was announced as well, and became available on November 10, 2016. On October 26, 2016, at Microsoft's event, a Surface Studio and Surface Book with Performance Base was announced. Reports suggest this may be a consequence of Intel discontinuing the Broxton iteration of the Atom processor. No replacement product has been announced. In June 2016, Microsoft confirmed production of the Surface 3 would stop in December of that year. Microsoft began shipping Surface Hub devices on March 25, 2016. Microsoft announced the next generation Surface Pro 4 and the all new Surface Book, a hybrid laptop, at Microsoft October 2015 Event in New York on October 10, 2015.
On September 8, 2015, Microsoft announced the "Surface Enterprise Initiative", a partnership between Accenture, Avanade, Dell Inc., and HP, to "enable more customers to enjoy the benefits of Windows 10." As part of the partnership, Dell will resell Surface Pro products through its business and enterprise channels, and offer its existing enterprise services (including Pro Support, warranty, and Configuration and Deployment) for Surface Pro devices it sells. The following year, on March 30, 2015, it announced the Surface 3, a more compact version of the Surface Pro 3. Though there was less demand for the 64GB version because of the much smaller available storage capacity, supplies of the lower cost unit were almost as tight. The 128GB version of the tablet sold out on the same day as its release. A launch event was set to be held on February 8, 2013, but was cancelled at the last minute due to the February 2013 nor'easter. The tablet would go on sale on February 9, 2013, in the United States and Canada.
In November 2012, Ballmer described the distribution approach to Surface as "modest" and on November 29 of that year, Microsoft revealed the pricing for the 64 GB and 128 GB versions of Surface with Windows 8 Pro.
The devices were initially available only at Microsoft Stores retail and online, but availability was later expanded into other vendors. Surface Pro became available the following year on February 9, 2013. The device was launched alongside the general availability of Windows 8 on October 26, 2012. Microsoft revealed the pricing and began accepting preorders for the 2012 Surface tablet, on Octo"for delivery by 10/26".
Later, Ballmer noted the "sweet spot" for the bulk of the PC market was $300 to $800. Sinofsky initially stated that pricing for the first Surface would be comparable to other ARM devices and pricing for Surface Pro would be comparable to current ultrabooks. Surface was the first major initiative by Microsoft to integrate its Windows operating system with its own hardware, and is the first PC designed and distributed solely by Microsoft. Microsoft first announced Surface at an event on June 18, 2012, presented by former CEO Steve Ballmer in Milk Studios Los Angeles. Latest Windows version: Windows 11 version 21H2
The original device runs Windows 10 S by default however, it can be upgraded to Windows 10 Pro.